The Brick

For over 37 years, The Brick has been led by visionary men and women who have embraced each business opportunity with the drive for success.  At The Brick, there is tremendous equity in its entrepreneurial team.

The Brick knows home furnishings, appliances, electronics and mattresses inside and out.  Because of its buying clout they can pass along significant savings to their customers.  They take pride in the role they play in their customers’ lives as they actualize their home aspirations within their budgets at The Brick.

Their team is dedicated to creating an enriched customer experience through a top-to-bottom focus on excellence in execution.  From the hiring of people to the selection of merchandise, the negotiations with vendors to the design of their stores, the generation of the purchase order to the delivery to their customers’ homes; The Brick team is highly motivated and the best in the business.

Bill Comrie moved into the furniture business at 19, following the sudden passing of his father Herb in 1969.  Bill had just been drafted by the Chicago Blackhawks and was to report to training camp that fall when he chose to shelve a promising hockey career to support the family business.  He was shocked at the number of people out late at an Edmonton drive-in and the idea for the world’s first-ever Midnight Madness was born.  During the first Midnight Madness promotion, Comrie and his sales team sold $144,000 worth of furniture in 2-1/2 hours — more than his father had sold the previous year.  In 1975, Comrie relocated the 4,500 square foot store to a large “brick” building on the north end of downtown Edmonton and in 1978 the store was renamed The Brick Warehouse and later The Brick.

Sites locations range from 20,000 square feet for urban models and up to 50,000 square feet for power centres and high traffic suburban locations.