Seafood City
- Tenant - Seafood City
- Region - Ontario
- Suggested Size - 25,000 - 50,000 sq ft
- Immediate Goal - North York
- Agent - Greg Rabin
Target Markets: seeking sites in North York and considering Vancouver and Surrey
In 1989, the first Seafood City Supermarket opened in National City, San Diego, California offering quality and authentic Filipino specialties at the most affordable prices. For the first time ever, there was a grocery store where the Filipino-Americans could go to find exactly what they want as well as connect, re-connect, bond, and celebrate ‘true Filipino goodness’. Seafood City’s locations also included iconic Filipino brands like Jollibee, Red Ribbon, Chowking, Philippine National Bank, The Filipino Channel (TFC), Atlas Remittance, and other brands popular to Filipinos anywhere in the world.
The response of the Fil-Am community was overwhelming! This quickly led to more stores opening all over California, followed by stores in Nevada, Washington State, Hawaii, and Chicago. And in answer to the clamor of countless Filipinos to open stores in Canada, Seafood City established its first Canadian store in Mississauga in 2017. Tens of thousands of excited customers lined up to shop at the new store, prompting local officials and news agencies to check out Seafood City to discover for themselves what the crowds are all about. Just like in the US, Filipinos in Canada soon found themselves a ‘hub’, a ‘town hall’, a ‘home away from home.
Canada’s face of immigration has changed from predominantly European to predominantly Asian, with Filipinos making up a significant part of it. No wonder, the community support for Seafood City was so great, prompting more store openings one after the other. A Winnipeg store was opened last November 2019 and another store followed in Calgary last February 2020. Within a few months, two more Canadian stores are slated to open in Edmonton and Scarborough.